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Build Your Home Business Website
by Carol Tana





Now that you have determined the right home business for you, depending on the type of home business you decide, you might need to build your internet presence or website which is a must for online based home businesses such.

Although a website might not be a requirement for some businesses, however, for a home business it is a must. You will be able to reach a wider audience and it will enable you to run your home business more efficiently.

A lot of home business opportunities will already provide you with a working website which you can promote instantly. One example is SFI Marketing, one of the best home business opportunities around and the home business I recommend.

You will be provided with a set of gateway websites which you can immediately use to build your business.

In a nutshell, the steps in building your website are as follows:

  • Establish your domain name
  • Design and create your website
  • Launch your website
  • Advertise your website.

Establish Your Domain Name
Securing your business name in the internet is one of the most important step in establishing your presence in the internet world. Thousands of domain names are being registered everyday so you need to register yours as soon as you can. Click here to see if the domain name you've chosen is available.

Find a registrar to handle your registration. There's a lot of domain name registrars with varying prices for domain registration. One company, BizEasyDomain.com is one of the trusted and most affordable domain registration sites. For $9.75 a year, which is a fraction of the usual cost of registering a domain name, you can already secure your business name.

Make sure you're prompt in renewing your domain name so you'll be assured that you will continue to own the name. An auto renew feature in your domain name registrar's service will be handy so make sure that the company you register your domain with has this feature.

Design and Create Your Website
Your site is a window to your home business, so you would need a plan on how you want to showcase your business. You can get consultants to work on your site or you can build it on your own.

To build your own site, you would need to get familiar with HTML even if you're going to build your website using site generating tools such as MS Frontpage or Adobe GoLive.

Search the web to find sites that offer free tutorials on HTML and you're going to find a lot of these sites. One of the best self-help sites around is www.webmonkey.com

You could also purchase website creation services to help you easily create your site and launch it immediately. Check out
WebsiteWizard an "all-in-one" web hosting package of tools that anyone, from beginner to expert, can use to develop, host and grow an income-generating website fast.

Another option which I've mentioned earlier is to search for and join home business opportunities that will already provide you with the sites for your business. Check out SFI Marketing for a sample of how that set-up works.

Launch Your Site
When you have completed your website and you're satisfied with how the site showcases your home business, you're now ready to launch it.

Search for a company that will host your site. Criteria in choosing the best hosting company will depend on what your priorities will be, but the following criteria are a must for a hosting company:
  • Service Reliability
  • Set-up and account activation
  • Site access
  • Backups and Monitoring
  • Technical Support

Check out BizEasyDomain.com for a brief overview of what web hosting features should offer and compare with other hosting sites.

Advertise Your Site
This is one of the most important task that you would need to accomplish so the internet world will know that your homebusiness is now open and ready to do business.

There are several ways to advertise your site:
  • Submission to search engines
    The most popular search engines that you might want to start submitting your site to, are Google, Yahoo, AltaVista and HotBot. These site give you an option to submit your site for free but with no guarantee of inclusion or paid to guarantee that your site will be listed.

    There are also submission services that you can purchase to automate your submission process. TrafficBlazer is one such service that is available for you. TrafficBlazer will help you prepare your site, analyze and optimize it before submitting to search engines, so you'll get a better chance of being listed.

    Try some free search engine optimization tools to check your site's readiness before submitting your site to search engines. Doing so will help get your site listed in the top of search engines' list.

  • Submission to classified ads- paid or free
    You can make use of classified ad sites to advertise your website. Major online newspapers and popular sites, usually has paid classified advertising. Choose the best program for you.

    There are also classified ad sites that accepts free advertising. Search the internet and you're going to find lots and lots of sites that provide this service. Just make sure that to be effective, you would want to post in classified ad sites that will attract the people that are looking for your product.

    An effective tool that you can use to help you manage your classified ads posting is AdWizard. This is a shareware program that you can download and use for free for 60 days. It has features such as auto typing of your ad titles and description, keeps track of when you last entered your ad, and based on an adjustable number of days it will let you know it's time to re-enter it again. You'll also have a list of hundreds of classified ads sites in the net. You may download your copy of AdWizard here.

  • Pay-per-click advertising
    A Pay Per Click (also known as Pay Per Ranking, Pay Per Placement or Pay Per Position) search engine enables you to list your site at the top of the search engine results. You pay only when a searcher or clicker clicks on your listing and connects to your site. You don't pay to list, you only pay for clicks or click throughs.

    Click here to find out how you can get started using pay-per-click advertising and to get your feet wet, so to speak. Best of all this exercise is at NO COST to you and will give you 100 FREE targeted visitors to your site!

  • Email Signature Promotion
    Place you link in all your email messages through your email signature. This is one way to promote your site to all people you communicate with.

  • Ezine Advertising
    Ezines are good and inexpensive places to run classified ads to attract your target audience. Find ezines that complement your business and advertise in them.
You can find other ways of promoting your site just find the right one for your business

One of the advantages of joining home business opportunities offered by established marketing companies such as SFI Marketing, is the training they provide to their affiliates. They have the facilities to help you in growing your business and that includes training you on how to effectively promote your business or websites.

In addition to the training programs, you might also want to learn from other experienced webmasters. Read their published eBooks which you may find available in the internet.

One eBook that you might want to read is How to Get 1 Million Visitors to Your Site FREE. This ebook will show you how webmasters get their free web traffic without spending a dime in advertising.

So before you join a program, make sure that the home business opportunity company will provide you with the training and support you would need to grow your business and for you to be successful.

The author, Carol Tana, is the editor of BizEasyGuide Newsletter. A newsletter dedicated to supporting the home business entrepreneur. Subscribe at http://bizeasyguide.com for information on home business opportunities, tools and ideas.


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